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Department of Trade and Investment South Australia

DTI partnered with Katalyst to promote trade and investment in South Australia.

The Challenge:

The primary challenge was to create a website that was user-friendly, informative, and visually appealing. DTI's website had to cater to a diverse range of audiences, including businesses, investors, and the general public. The website needed to be easy to navigate, accessible, and mobile-responsive.

The Solution:

Katalyst proposed an Agile methodology for the development process. This involved prioritising the development of the most important features that would be built in iteration cycles (known as sprints in Agile). This approach enabled the team to quickly respond to feedback and make necessary changes to the website as the build progressed.
Katalyst started by conducting a thorough analysis of DTI's initial requirements, including user behaviour, content, and functionality. The team identified several areas for improvement, such as simplifying navigation, enhancing search functionality, and improving the overall user experience.

Katalyst used its own content management system called KOI to build the new DTI website. KOI provided a flexible and scalable platform for creating and managing content, as well as integrating third-party tools and services. To meet DTI’s strategic plan and cater for its audiences, the CMS was developed to serve multiple sites and domains which were the Invest in SA site, the Export from SA site, DTI site, and ConnectPlus which provides news and feeds.
The new website design was focused on creating an engaging user experience. Katalyst used a modern and visually appealing design language that conveyed DTI's values and brand identity. The website was also optimised for mobile devices to ensure that users could access the content on the go. The design was crafted to be visually appealing, easy to navigate, and intuitive, with a focus on making key information accessible and actionable.

Accessibility is a top priority for government websites, as they recognise the importance of making websites available to all users. Katalyst's team worked closely with DTI to ensure that the new website met accessibility standards, with features such as a high-contrast design, easy-to-read fonts, and keyboard navigation.

As part of their digital government strategy, security was also of critical importance with the project meeting the requirements of ICT security and the South Australian Cyber Security Framework (SACSF).

The Outcome:

The new DTI website was launched and received positive feedback from users and key stakeholders. The website's navigation, search functionality, and content organization made it easier for users to find the information they needed. The Agile methodology enabled Katalyst to work collaboratively with DTI, respond quickly to feedback, and deliver the website on time and within budget. KOI's content management system provided DTI with a flexible platform to manage content, update information, and add new features to the website as needed, and without any technical or development expertise.

Overall, the new DTI website was a success, providing a user-friendly platform for DTI to promote trade, investment, and infrastructure development in South Australia. The collaboration between DTI and Katalyst highlights the importance of user experience and Agile methodology in creating effective websites that meet the needs of diverse audiences.

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